Mass adoption across sectors depends on affordable products that produce high-quality images, finds Frost & Sullivan
MOUNTAIN VIEW, Calif. – Feb. 26, 2015 – The global market is witnessing rapid developments in three-dimensional (3D) imaging, an optical technique in which two images of the same object are blended to create a 3D appearance. Positive market trends and improvements in hardware configurations have made real-time, interactive 3D imaging applications available to everyone. Investors are flocking to entrepreneurs and promising start-ups to enjoy a share of revenues the market will likely generate.
New analysis from Frost & Sullivan, 3D Imaging Technology – 9 Dimensional Assessment, covers 3D display technology such as anaglyphy, stereoscopy, auto-stereoscopy, holography and volumetric displays as well as 3D modeling, scanning, layout and animation, and rendering. Stereoscopy and autostereoscopy are the key technologies used in consumer electronics. These technologies also form the backbone of the 3D entertainment industry, which includes cinema, animation and gaming.
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3D imaging technologies have found their way into multiple industries, enhancing visualization and customer experience. However, the two major industries in which 3D imaging technology will have an impact are healthcare and entertainment. In healthcare, the ultrasound segment has benefitted the most from 3D imaging technologies. The increase in usage of magnetic resonance imaging and computed tomography will also fuel uptake.
“Its ability to facilitate fast and accurate diagnosis and thus provide better patient care has attracted the healthcare segment to 3D imaging technologies,” noted Technical Insights Research Analyst Kaushik Anantharaman. “In the entertainment space, strong demand for 3D animation and gaming has been responsible for growing adoption rates.”
3D imaging technologies might offer several advantages but they do not cater to price-sensitive markets. As such, the high cost and technical difficulties involved in producing quality 3D images are key impediments to widespread use in these markets.
Further, general acceptance of 3D imaging technologies has suffered due to the need to wear 3D glasses and headaches, fatigue and nausea associated with viewing 3D images. Along with these factors, overall lack of 3D content has kept market development in check.
“Clearly, there remains a need to roll out cost-effective 3D systems that can provide high-quality information and images,” concluded Research Analyst Jabez Mendelson. “3D imaging technologies must also be presented in a convenient form to facilitate mass adoption.”
3D Imaging Technology – 9 Dimensional Assessment, a part of the Technical Insights subscription, provides an overview of the various 3D imaging technologies as well as drivers and challenges for the market. The study also offers insights on the market potential, adoption trends, and emerging and future applications of 3D imaging technologies. Further, this research service includes detailed technology analysis and industry trends evaluated following extensive interviews with market participants.
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