One of the world’s largest technology events—CES 2025—set the stage for the future of mobility, unveiling game-changing advancements in electric vehicles (EVs), software-defined vehicles (SDVs), and AI-driven automation. Industry leaders from around the world gathered in Las Vegas from January 7–10, witnessing firsthand how disruptions in autonomous mobility, AI, and cutting-edge radar systems are transforming the automotive landscape. The message was clear: adapt to innovation or risk being left behind.
Frost & Sullivan’s automotive experts were on-site, engaging with industry leaders, decoding these industry shifts, and identifying key strategies that will help you conquer the competitive landscape.
Are you ready to leverage these innovations for rapid business growth? Let’s explore the strategic imperatives shaping the future of mobility.
Powering AI-Driven Automotive Intelligence: From SDVs to autonomous solutions and fleet optimization, the event showcased AI’s role in revolutionizing the entire automotive value chain. Automakers are integrating AI to enhance cockpit intelligence, safety systems, voice assistance, and sensor precision, enabling vehicles to become smarter, safer, and more connected.
Learn more by accessing our Growth Analysis on Automotive AI here OR
engage with our experts in a Growth Pipeline Dialog™ here.
Overcoming Software-Defined Vehicle Challenges: OEMs like Stellantis displayed how they have achieved SDV transformation with specialized platforms for decision making, automation, and cockpit experiences, integrating AI and software-driven capabilities. However, the SDV shift presents challenges—validation, integration, and scalability. Addressing these hurdles is proving critical for seamless adoption and competitive advantage. Watch this exclusive interview to learn how companies like SDVerse, which is the first B2B marketplace for automotive software, are tackling SDV challenges:
Engage with our experts in a Growth Pipeline Dialog™ here.
Forging Strategic Tech Partnerships for a Competitive Edge: NVIDIA CEO Jensen Huang’s keynote address at CES 2025 underscored the growing collaboration between automotive players and tech giant. (The company has enabled automakers like Toyota with its DriveOS platform and intuitive vehicle ecosystems.) Similarly, other automakers are accelerating software innovation, breaking traditional silos, and creating next-gen mobility solutions by leveraging partnerships with technology companies.
Explore our Growth Analysis on North America’s Software-Defined Vehicles Industry OR
Connect with experts in a Growth Pipeline Dialog™ here.
Leveraging Chinese Automotive Disruptions for Growth: Chinese OEMs like Zeekr stood out, setting new benchmarks with vehicles capable of L3-L4 autonomy and 1200+ HP EV powertrains. As China cements itself as a global automotive powerhouse, global players are collaborating with the country’s growing ecosystem to accelerate development cycles, access breakthrough technologies, and capitalize on the luxury-performance blend.
Gain insights into China’s automotive market here OR
explore competitive strategies in a Growth Pipeline Dialog™ here.
Integrating EV Infrastructure with Automotive Ecosystems: Companies like Blink Charging exhibited not just their ability to manufacture powerful EV chargers—but their expertise in operating them, offering end-to-end charging solutions that redefine the user experience. As EV adoption surges, industry players are similarly rethinking business models, ensuring seamless charging integration for consumers and fleets. Learn about Blink’s efforts towards bridging the EV infrastructure gap in this exclusive interview:
Unlock new business opportunities in a Growth Pipeline Dialog™ here.
Accelerating Autonomous Vehicle Safety Innovations: CES 2025 showcased cutting-edge autonomous tech, with LiDAR, 4D imaging radars, and high-resolution cameras taking safety and precision to new heights. For instance, Companies like Innoviz Technologies are designing scalable, durable sensor solutions, making high-level autonomy more accessible to consumers. Watch this interview to learn how Arbe Robotics, known for its 4D imaging radar solutions, is pushing the envelope of safe and advanced autonomous capabilities:
Gain expert insights in a Growth Pipeline Dialog™ here.
Transforming Fleet Management with AI and Digital Innovation: Fleet optimization is undergoing a digital revolution. A few companies who were present at CES 2025, like Autofleet, are leveraging AI-powered algorithms to remove complexity, enhance operational efficiency, and drive measurable results. Most industry players are now looking to embrace scalable digital solutions, strategic partnerships, and data-driven fleet management. Learn how Autofleet is leveraging AI to redefine fleet management here:
Connect with experts in a Growth Pipeline Dialog™ here.
The Future of Automotive Innovation Starts Now!
CES 2025 made one thing clear—the automotive industry is transforming at unprecedented speed. AI-driven intelligence, SDV advancements, autonomous safety innovations, and EV ecosystem integration are the key forces shaping the road ahead.
Let’s Drive Your Business Forward: Frost & Sullivan’s team of growth experts is on hand to assist you in identifying innovative business strategies and overcoming the challenges posed by the strategic imperatives highlighted above, while identifying fresh growth prospects for your organization. Click here to engage with our Growth Experts, and gain access to powerful business strategies powered by Frost’s sustainability consulting approach.
What innovative strategies will you adopt to outpace your competitors in the automotive industry?
