How do you shift from where you are to what you want to become? How do you fill the gap?
Based on those strategic imperatives the gap between where you are now and where you need to be to achieve transformational growth is daunting.
Effective Growth Coaching increases productivity by over 53%
Over 40% of professionals would like to have more meaningful networks
84% of Executives say Innovation is critical but lack resources
The Three Components Required for Transformational Growth
Growth Opportunities for Unified Communications
Integrated Cloud Communications
Rapidly growing cloud communications, collaboration, and contact center sectors represent a large growth and differentiation opportunity, driven by integrated UCaaS and CCaaS, AI-powered collaboration, omni-channel customer engagement and AI/API advancements.
Artificial Intelligence (AI)
Providers will address a broad array of use cases by tapping into the potential of data-driven decision making and fully leveraging AI to support better business outcomes through enhanced CX and EX.
Mobile-first Business Communications
Growing user mobility, increasing remote/hybrid workforce, and digital natives’ preferences for mobile communications are driving demand for next-generation mobility solutions. These trends will enable providers to differentiate and boost average revenue per user (ARPU) by offering mobile PBX/ UCaaS and 5G services.
Vertical Strategies and Frontline Workers
The emergence of “productivity UC, “IoT UC, and “vertical UC” solutions will empower providers to maximize customer value, leveraging platform extensibility and IoT advancements to automate workflows, improve compliance, and address the unique requirements of underserved frontline workers.
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Which disruptive technologies will revolutionize business communications?
Navigating hybrid work challenges to meet evolving customer needs
Unlocking the power of APIs and CPaaS to automate mission-critical workflows
Will an integrated cloud platform future-proof your communications investments?
Which technologies will transform meeting rooms of the future?
Is the market ready for mobile-first business communications?
How to overcome competitive intensity in cloud PBX and maximize customer value?
How will AI unlock new functionalities to disrupt business communications?
Is public cloud the best option for your future communications solutions?
Best-of-suite v/s best-of-breed communications solutions: which is right for you?
How to optimize service and technology strategies in a SaaS-centric future?
Does PBX feature parity still matter amid shifting customer priorities?
Growth for Leaders & Companies
Maximized through collaboration
Continuous flow of Growth Opportunities
Proven Best Practices
Optimised Customer Experience
Implementation Excellence
Industry Leadership
How Will AI-Powered Cloud Communications and Collaboration Catalyse Business Transformation?
Are Digital Investments Powering Effective Transformation for Your Organization?
How Will AI-Powered Cloud Communications and Collaboration Catalyse Business Transformation?
The Customer Imperative to Build a Digital Communications Foundation
The world of business communications is undergoing a massive transformation driven by evolving workplaces, disruptive technologies, globalization, and shifting customer preferences. As remote, hybrid, and flexible work becomes mainstream across industries, organizations must adapt their cultures and workflows, as well as update their IT and communications capabilities to improve workforce productivity and engagement and boost customer value– Have you identified the best-fit technologies, tools, business models, and strategies to capitalize on this transformation?
Advancements in artificial intelligence (AI), programmability, cloud services, Internet of Things (IoT), and other enabling technologies are powering next-level operational efficiencies and enhanced worker and customer experiences (CX). Businesses that fail to
re-strategize and migrate to the latest communication tools will inevitably find themselves scampering for the right solutions, falling behind competitors in tomorrow’s world of “anywhere, anytime communications.”
- Has your organization identified the right strategies to improve CX and employee experience (EX)?
- How will you evaluate and compare enabling technologies for successful workplace transformation?
- Do you have a framework to navigate internal and external growth challenges in this sector?
Shifting work environments are now casting the limelight on EX in the fight to attract and retain skilled workers. Increasing customer and worker digital maturity is intensifying the need to adopt modern communications and collaboration solutions to gain a competitive edge in the era of digital agility. A strong digital foundation can help organizations address other pressing concerns:
- Maximizing equity and inclusion to capitalize on the right growth opportunities.
- Integrating field/frontline workers with the rest of the organization.
- Optimizing workflows with integrated business communications.
How will you adapt to changing customer value chains to differentiate your solutions portfolio?
Technology and Service Providers, Are You Ready to Capitalize on the Opportunity?
The building AI momentum in unified communication is opening innovative ways for businesses to enhance productivity and maximize operational efficiencies. This unleashes a vast array of use cases to tap into data-driven decision making to improve CX and EX. Innovative technology developers and service providers are capitalizing on these growth opportunities. The question is: How will YOU identify and implement best-fit growth processes and strategies?
As different stakeholders grapple to embrace this new environment, they face a complex landscape marred by the following barriers:
- Macro-economic uncertainty
- Maturing sectors and rising competitive intensity
- Evolving regulatory and compliance mandates
- Innovation monetization
- Customer investments in legacy technologies
Amid these challenges, technology developers and service providers need to deliver compelling value propositions backed by robust technology roadmaps and innovative go-to-market strategies to overcome barriers to growth.
- How will you ensure that the communication solutions you provide are secure and reliable enough to maximize customer investments?
- What are the most important collaboration features and functionalities that your customers prioritize?
- How do you measure the ROI on your unified communications investments?
- What are the potential risks and challenges associated with your current solutions portfolio? Do you have a strategy in place to mitigate these?
Are You Ready to Evaluate Your Unified Communications Alignment and Transform Your Business?
To navigate evolving business ecosystems, companies across the ICT continuum must identify and overcome crucial growth barriers. The key to success is finding the right opportunities that align with your growth vision and implementing the best-fit strategies. Frost & Sullivan has six decades of experience in connecting global mega trends, emerging technologies, and new business models to drive radical growth. We help companies identify, evaluate, and prioritize best-fit opportunities that empower them to thrive through change.
Let us guide you through your transformation journey by working collaboratively with the ecosystem community of companies in Unified Communications. This journey is fuelled by four powerful components, ensuring your success in navigating industry changes:
- Schedule a Growth Dialog with our team to dive deeper into transformational strategies and explore specific needs within your company.
- Become a Frost Growth Expert in your area of specialization and share your expertise and passion with the community through our Think Tanks.
- Join Frost & Sullivan’s Growth Council and gain access to think tanks focused on the transformational growth strategies for Unified Communications.
- Designate your company as a Company to Action to increase exposure to investors, new M&A opportunities, and other growth prospects for your business.
Are Digital Investments Powering Effective Transformation for Your Organization?
The Customer Imperative to Keep Pace with Evolving Ecosystems
Organizations of all sizes, industries, and geographies acknowledge the importance of digital transformation in maintaining a competitive edge. However, despite substantial investments in digital technologies, businesses fail to achieve the desired outcomes. The problem lies in keeping pace with constantly evolving challenges: geopolitical chaos, shifting customer requirements, changing regulations, and profound workplace transformation.–Have you mapped your digital transformation journey to align with the mega trends impacting your ecosystem?
Organizations have already adopted a broad berth of unified communications and collaboration (UCC) applications, services, and endpoints. Further, multiple factors (e.g., hybrid work, shifting workforce demographics, and customer preferences) are driving deeper and wider UCC implementation in customer environments. Video conferencing, team messaging, and robust mobility applications are most widely adopted to keep workers and workflows connected.
- How will you identify the right digital tools to empower your workforce and accelerate workflows?
- What framework do you have in place to measure the return on your digital investments and their impact on your company’s KPIs?
- How will you leverage technologies to better engage with your supplier, partner, and customer ecosystems?
As organizations continue their UCC adoption and increase usage across various solutions, they need help effectively integrating UCC capabilities with workflows. Trusted providers can help optimize deployments and progress them past the management and maintenance phases to the next level of quantifiable transformation.
Rationalizing existing investments and prioritizing new investments that are best aligned with key company challenges and objectives will be part of holistic transformation strategies for the long term.
- What investment strategies will help you maximize resilience and boost business continuity?
- How will you ensure that your digital transformation program can flexibly adapt to unforeseen future events?
Technology and Service Providers, Are You Ready to Become Holistic Transformation Partners?
Leading UCC platform and service providers are investing heavily in innovative technologies, including artificial intelligence (AI)-powered collaboration and API-driven workflow communications to address the future of work. Those that are not, may miss an opportunity to boost growth rates and gain a competitive advantage.
As the voice services sector matures, leading providers are focusing on delivering full-stack solutions comprising robust enterprise telephony, video meetings, team collaboration, and integrated customer experience (CX) management capabilities. Effective provider sales motions focus on top customer concerns:
- Enabling internal collaboration to boost productivity
- Improving CX
The widening intersection of physical spaces and technology is expanding the scope of customer decision makers and influencers. Human resources, facilities, security, and other personnel are becoming more important stakeholders for UCC providers and resellers to engage with.
- How will you transform traditional sales engagement to capture new growth opportunities and address the requirements of a broader stakeholder ecosystem?
- How are you leveraging innovative business models and other compelling incentives to win customer communications transformation projects?
- How will you improve your vertical practices to enhance customer workflows and empower both desk workers and frontliners?
- Do you have an integrations strategy in place to ensure that your communications solutions fit into holistic digital transformation programs?
Are You Ready to Evaluate Your Unified Communications Alignment and Transform Your Business?
To navigate evolving business ecosystems, companies across the ICT continuum must identify and overcome crucial growth barriers. The key to success is finding the right opportunities that align with your growth vision and implementing the best-fit strategies. Frost & Sullivan has six decades of experience in connecting global mega trends, emerging technologies, and new business models to drive radical growth. We help companies identify, evaluate, and prioritize best-fit opportunities that empower them to thrive through change.
Let us guide you through your transformation journey by working collaboratively with the ecosystem community of companies in Unified Communications. This journey is fuelled by four powerful components, ensuring your success in navigating industry changes:
- Schedule a Growth Dialog with our team to dive deeper into transformational strategies and explore specific needs within your company.
- Become a Frost Growth Expert in your area of specialization and share your expertise and passion with the community through our Think Tanks.
- Join Frost & Sullivan’s Growth Council and gain access to think tanks focused on the transformational growth strategies for Unified Communications.
- Designate your company as a Company to Action to increase exposure to investors, new M&A opportunities, and other growth prospects for your business.
